Groz-Beckert Shenzhen office was designed as a continuation of the brand’s Hong Kong corporate identity, ensuring consistency across regional offices while adapting to local regulations in Mainland China. The design adopts modern German-influenced aesthetics—streamlined, functional, and precise—reflecting the company’s status as a global leader in textile machinery components.

The open-plan workspace emphasizes transparency, efficiency, and collaboration, with a palette derived from the Hong Kong office: neutral greys, crisp whites, and the signature green corporate accent. Complementary elements such as colorful workstation panels and integrated greenery soften the industrial undertone. Key additions include multipurpose meeting rooms, a reception with bold green feature walls, and communal breakout areas designed to enhance team interaction.

Project details

Signature materials

Linear grey vinyl flooring
White matte workstation desks with colorful partitions (red, blue, orange, green)
Ergonomic black task seating
Feature green reception wall with yellow trim
Industrial-style pendant lights paired with linear LED panels
Light wood-tone flooring in reception and lounge areas

Construction Duration

~3 months

Location

Shenzhen, PRC

Area

5000 sqft.

Year

2016

CONCEPT & DESIGN INTENT

The primary intent was to carry forward Groz-Beckert’s established Hong Kong identity into Shenzhen, creating a cohesive regional design language. The office reflects the German parent company’s emphasis on modernity and precision, while maintaining a professional yet approachable atmosphere.

SPATIAL STRATEGY / PLANNING LOGIC

The 5,000 sq ft. The floorplate was optimized with an open-plan workstation zone, strategically placed collaborative areas, enclosed meeting rooms, and a welcoming reception area. Circulation paths were kept fluid to maximize efficiency and visual openness, ensuring flexibility for future expansion.

GALLERY

MATERIALITY & DETAILING

Finishes included grey-toned linear flooring, matte white workstations,

ergonomic black seating, and bright accent partitions in red, blue, orange, and green. The reception wall in vibrant green, paired with a subtle yellow trim, reinforces brand identity while adding a contemporary edge—lighting design combined linear LED panels with warm industrial-style pendant fixtures for layered illumination.

PROJECT GOALS & OUTCOMES

Delivered within a 3-month construction timeline, the Shenzhen office successfully achieved brand consistency with the Hong Kong headquarters while integrating new elements tailored to local regulatory and operational needs. The result is a modern, functional workplace that embodies Groz-Beckert’s global image and supports its high-tech, precision-driven business model.

COLLABORATION & CONSTRAINTS

The project required balancing Hong Kong’s established design identity with compliance with Shenzhen’s building regulations. Collaboration between regional teams ensured that the corporate aesthetic was preserved while introducing localized adaptations such as modified meeting room layouts and community spaces.